Palermo restaurant chain: local search visibility grew 278% in 9 months, table bookings from organic search up from 12 to 47 per week
A three-location restaurant group in Palermo was relying almost entirely on walk-ins and word of mouth. Their Google Business Profiles were incomplete, they had no consistent NAP data, and their website had no locally-targeted content. We rebuilt their GBP setup across all three locations, developed service-area landing pages for each neighbourhood, and implemented a review acquisition system. Local pack visibility grew 278% and weekly organic table bookings grew from 12 to 47.
Borgetto real estate agency: organic inbound leads increased 189%, time to first contact from organic search dropped from 4 days to same-day in 12 months
A local agency covering Borgetto, Partinico, and surrounding towns was invisible in organic search for any property-related queries. Their site had thin page content, no schema markup, and poor internal linking. We restructured their service pages by town, added property-type schema markup, built local citations in Italian real estate directories, and developed content targeting the buying and selling questions their clients were actually searching. Organic leads grew 189% in 12 months.
Trapani winery: international organic search traffic grew 134%, export enquiries from English-language search up 3x in 8 months
A Trapani-area winery producing Marsala and Nero d'Avola had zero English-language search presence. Their Italian site had no hreflang configuration, no English content targeting import or retail queries, and no structured data. We built English service pages targeting UK and US wine import queries, fixed the hreflang configuration, and developed editorial coverage in wine media. International organic traffic grew 134% in 8 months.